Measure Up
Un podcast de Jim Gianoglio, Simon Poulton
37 Épisodes
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Decoding the Future of SEO (Measurement) with Mike King
Publié: 25/06/2025 -
Where is Google Headed with Measurement?
Publié: 11/06/2025 -
Plot your next move: From web dev to CRO to SaaS founder, with Sani Manić
Publié: 14/05/2025 -
Live from MeasureCamp New York!
Publié: 24/04/2025 -
The MMM Zeitgeist with Elea Feit & Karen Chisholm
Publié: 02/04/2025 -
Is Google's Meridian a Game Changer for MMM?
Publié: 05/03/2025 -
From MMM to AI: Jim & Simon's Big Bets for 2025
Publié: 12/02/2025 -
Behavioral Analytics & Rock Operas with Josh Silverbauer
Publié: 18/12/2024 -
Measuring Podcast Ads: Insights & Techniques with Amelia Coomber
Publié: 18/09/2024 -
Prompt Engineering for Marketers & Analysts with Mike Taylor
Publié: 28/08/2024 -
How to Measure & Maximize PMax with Expert Navah Hopkins
Publié: 07/08/2024 -
The MMM Gap - How Marketers are Navigating the Shift to Marketing Mix Modeling
Publié: 30/05/2024 -
Challenges of Marketing Measurement with Neil Hoyne, Chief Strategist @ Google
Publié: 24/04/2024 -
These ain't your parents' billboards - Measuring OOH with Ty Tinker of AdQuick
Publié: 10/04/2024 -
Do you really know how to test your paid media?
Publié: 06/03/2024 -
Unscripted: A Dive Into MeasureCamp with Peter O'Neill
Publié: 21/02/2024 -
Respect your customers! Privacy in marketing with Siobhan Solberg
Publié: 09/02/2024 -
Marketing Measurement for Higher Education - with Josh Dodson
Publié: 25/01/2024 -
Your Data is Garbage - Learn How to Fix It with Chad Sanderson
Publié: 10/01/2024 -
How did this year Measure Up?
Publié: 20/12/2023
Cookies are going away, Apple is limiting the data you can collect, and privacy regulations are making it difficult to target and measure the way we used to. If you're a marketer or analysts wondering how to measure your campaigns' performance, we're here to help you! Join Jim Gianoglio and Simon Poulton on the Measuring Up podcast, where they talk to marketers, analysts, and founders who are in the trenches of this new measurement world. You'll learn the best practices, tips, and actionable advice from people who've been in your shoes.