Impact Pricing
Un podcast de Mark Stiving, Ph.D.
Catégories:
649 Épisodes
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Blogcast #55: Best Example for “Costs Don’t Drive Pricing”
Publié: 20/05/2022 -
Memecast #58: Value-based Pricing is the Most Profitable Strategy
Publié: 18/05/2022 -
Value-Based Pricing in the Subscription Economy: Why It’s Hard to Perfectly Align Value, Usage, and Pricing with Ed Arnold
Publié: 16/05/2022 -
Blogcast #54: Shrinkflation, the Hidden Price Increase
Publié: 13/05/2022 -
Memecast #57: Selling Value Helps Alot
Publié: 11/05/2022 -
Selling Value: The Go-To Book Resource to Help Salespeople Win More Deals at Higher Prices with Orvel Ray Wilson
Publié: 09/05/2022 -
Blogcast #53: Selling Value
Publié: 06/05/2022 -
Memecast #56: Nobody Cares About Your Product
Publié: 04/05/2022 -
Position, Plan, and Price to Win Government Contract with Jon Barker
Publié: 02/05/2022 -
Blogcast #52: Peleton Tests New Pricing Model
Publié: 29/04/2022 -
Memecast #55: Experts Buy Features
Publié: 27/04/2022 -
How to Incorporate Customer Experience into B2B Pricing with DeAnn Hammer
Publié: 25/04/2022 -
Blogcast #51: Pricing People Shouldn’t Set Prices
Publié: 22/04/2022 -
Memecast #54: New Business Models
Publié: 20/04/2022 -
Pricing Job Market Trend 2022: The Rise of Hybrid Workforce with Jon Jennings
Publié: 18/04/2022 -
Blogcast #50: The Value of Teachers vs. Athletes
Publié: 15/04/2022 -
Memecast #53: Executive Led Initiatives
Publié: 13/04/2022 -
Behavioral Economics: The Psychological Side of Pricing, the Secret Sauce to More Sales with Gerald Smith
Publié: 11/04/2022 -
Blogcast #49: Indirect Customer Impact
Publié: 08/04/2022 -
Memecast #52: Fixed Costs
Publié: 06/04/2022
The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.