Impact Pricing
Un podcast de Mark Stiving, Ph.D.
Catégories:
623 Épisodes
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Blogcast #73: Training Salespeople
Publié: 23/09/2022 -
Memecast #76: King of Spades: The Most Profitable Pricing Strategy
Publié: 21/09/2022 -
How Airlines, Hotels, and Cruises Price their Services with Dinaz Zaq
Publié: 19/09/2022 -
Blogcast #72: Discovered Value
Publié: 16/09/2022 -
Memecast #75: Ace of Diamonds: Banish the Word 'Commodity'
Publié: 14/09/2022 -
How Pricing in the Broadcast Advertising Industry Works with Dominick Latorre
Publié: 12/09/2022 -
Blogcast #71: Perfect Pricing
Publié: 09/09/2022 -
Memecast #74: Ace of Clubs: 'Nobody Cares about Your Product'
Publié: 07/09/2022 -
The How-To’s of Utilizing Usage-Based Pricing and Discussion of Subscription Pricing Problems with Marcos Rivera
Publié: 05/09/2022 -
Blogcast #70: Pricing Table Topics
Publié: 02/09/2022 -
Memecast #73: Ace of Hearts: Win Rates and Average Selling Price
Publié: 31/08/2022 -
Special Episode: 2 Pricing Professionals Debate
Publié: 29/08/2022 -
Blogcast #69: Subscribe to Heated Seats in a BMW
Publié: 26/08/2022 -
Memecast #72: Ace of Spades: Stacking the Deck in Your Favor by Increasing Customer Perceived Value
Publié: 24/08/2022 -
Price Execution, Not Price Optimization with Flintfox CEO, John Moss
Publié: 22/08/2022 -
Blogcast #68: Ballet, Football, Pricing and Sales
Publié: 19/08/2022 -
Memecast #71: Select KPIs
Publié: 17/08/2022 -
How to Package Your Services and Price for Value with Gabriel Dabi-Schwebel
Publié: 15/08/2022 -
Blogcast #67: A Good Case for Cost-plus Pricing
Publié: 12/08/2022 -
Memecast #70: Start with Your Goal
Publié: 10/08/2022
The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.