Impact Pricing

Un podcast de Mark Stiving, Ph.D.

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676 Épisodes

  1. Agile Pricing: Why it Matters, Solving Usage-Based Pricing Challenges with Griff Parry

    Publié: 20/03/2023
  2. Blogcast: A Price Signaling Example?

    Publié: 17/03/2023
  3. Pricing Table Topics: 8 of Diamonds – Some Buyers Only Consider One Alternative Even in Competitive Markets

    Publié: 15/03/2023
  4. Brand Value for Big Sales: Insights from Satish Dharmarajan

    Publié: 13/03/2023
  5. Blogcast: Evaluating a Pricing Strategy

    Publié: 10/03/2023
  6. Pricing Table Topics: 8 of Clubs – Buyers Who Buy without Considering Competitive Alternatives

    Publié: 08/03/2023
  7. The Secret to Selling Solutions, Not Just Product Features with Johnny Cheng

    Publié: 06/03/2023
  8. Blogcast: Transitioning to Selling Subscriptions

    Publié: 03/03/2023
  9. Pricing Table Topics: 8 of Hearts – Buyer Wants Help with a Business Case

    Publié: 01/03/2023
  10. Pricing to Scale: 4-Step Strategic Framework for Business Success with Ajit Ghuman

    Publié: 27/02/2023
  11. Blogcast: Another Ridiculous Fee

    Publié: 24/02/2023
  12. Pricing Table Topics: 8 of Spades – Buyers on a Trust Journey are Not Price Sensitive

    Publié: 22/02/2023
  13. Pricing and Packaging: The Ultimate Guide in Getting Your Price Right with Dan Balcauski

    Publié: 20/02/2023
  14. Blogcast: What “Pricing” Can Teach Sales

    Publié: 17/02/2023
  15. Pricing Table Topics: 9 of Diamonds – Buyers on a Trust Journey are Not Price Sensitive

    Publié: 15/02/2023
  16. Pricing Data Analytics: The Hows and Whys with Armin Kakas

    Publié: 13/02/2023
  17. Blogcast: Pricing Trends in 2023

    Publié: 10/02/2023
  18. Pricing Table Topics: 9 of Clubs – Buyers on a Relationship Journey want to Learn from You

    Publié: 08/02/2023
  19. Personalities in the Pricing Community (and how to interact with them) with Robert Ribciuc

    Publié: 06/02/2023
  20. Blogcast: A Nespresso Price Increase

    Publié: 03/02/2023

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The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.

Visit the podcast's native language site