Impact Pricing
Un podcast de Mark Stiving, Ph.D.
Catégories:
656 Épisodes
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Blogcast: You Influence Your Customers’ Willingness to Pay
Publié: 17/01/2025 -
The Secret to Confidently Raising Your Prices Without the Backlash with Vance Morris
Publié: 13/01/2025 -
Blogcast: The Fluid Nature of Willingness to Pay: How Context Shapes Your Pricing Strategy
Publié: 10/01/2025 -
Pricing Transformation: Insights on Software, Segmentation, and Change Leadership with Stephan Liozu
Publié: 06/01/2025 -
Exploring the Future of AI: Prompt Management and Generative Thinking with Steven Forth
Publié: 30/12/2024 -
Blogcast: Context Driven Pricing: The Ultimate Pricing Strategy
Publié: 27/12/2024 -
Balancing Academic Insights and Real-World Pricing Strategies with Russ Winer
Publié: 23/12/2024 -
Blogcast: Profit vs. Market Share: Which Should Your Business Prioritize?
Publié: 20/12/2024 -
Mastering Value-Based Selling: Five Steps to Winning and Retaining Customers with Mike Wilkinson
Publié: 16/12/2024 -
Blogcast: What Every Team Should Learn from Pricing Experts: Focus on Value
Publié: 13/12/2024 -
How Philips Healthcare Drives Profitability Through Value-Based Pricing with Daniel Cho
Publié: 09/12/2024 -
Blogcast: For B2B, Value Is Incremental Profit
Publié: 06/12/2024 -
Mastering Contracts, Metrics, and Value: Strategies for Pricing Excellence with Lisa Thompson
Publié: 02/12/2024 -
Blogcast: Pricing New Products: Myth #1
Publié: 29/11/2024 -
Instant Profits Unveiled: A CEO's Guide to Fearless Pricing Strategies with Mark Stiving and Rebecca Kalogeris
Publié: 25/11/2024 -
Blogcast: How You Reduced Prices Without You or Customers Realizing It
Publié: 22/11/2024 -
Unlocking Extra Profits: Why Regular Pricing Adjustments Matter for Your Business with Mike Danford
Publié: 18/11/2024 -
Blogcast: Mastering the Good-Better-Best Strategy: A Guide to Increasing Win Rates and Revenue
Publié: 15/11/2024 -
The Infinity Effect: Value Creation from Every Level of Your Company with Mark Boundy
Publié: 11/11/2024 -
Blogcast: Uncover Hidden Profits with Our Opportunity Signals Worksheet
Publié: 08/11/2024
The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.
