The MadTech Podcast

596 Épisodes

1. MadTech Daily: Amazon Ads Improves Transparency and Reporting; YouTube to Introduce Another Paid-Tier

   Publié: 24/02/2025
2. Wake The Bear’s Kathryn Bean on TikTok’s E-Commerce Dominance, Channel 4’s Ad Platform Updates and Buzzfeed’s Social Island

   Publié: 21/02/2025
3. MadTech Daily: Google Allowing Users to Target National Security ‘Decision Makers’; Spin and MNC Make Acquisitions

   Publié: 21/02/2025
4. MadTech Daily: Consumers Shift Spend to Align with Values; Nine in Ten Shoppers Want Omnichannel Experiences

   Publié: 20/02/2025
5. MadTech Daily: Sustainability 'Critical' to 74% of Ad Businesses

   Publié: 19/02/2025
6. MadTech Daily: Channel 4 to Simplify Ad Buying Platform; Guardian Media Group Partners with OpenAI

   Publié: 18/02/2025
7. MadTech Daily: OOH Revenue Grows 7.7%; Apple and Google Restore TikTok to US App Stores

   Publié: 17/02/2025
8. Tripadvisor’s Eoin McGregor on Targeted Travel: A World of Opportunities for Advertisers

   Publié: 14/02/2025
9. MadTech Daily: The Trade Desk Misses Revenue Target for First Time; Paramount Owned Channels to Go Dark on YouTube

   Publié: 14/02/2025
10. MadTech Daily: YouTube Drives Channel 4 Social Viewing Figures; Half of Business Leaders See Marketing as a Cost-Centre

    Publié: 13/02/2025
11. The Evolution of Independent Agencies

    Publié: 12/02/2025
12. MadTech Daily: YouTube TV Viewership Exceeds Mobile; Kevel to Acquire Nexta

    Publié: 12/02/2025
13. Kevel Acquires Nexta: James Avery and Martin Jensen discuss the deal

    Publié: 11/02/2025
14. MadTech Daily: ITV Investors Back M&A Talks; Netflix set to Enter Race for Live F1 Rights

    Publié: 11/02/2025
15. MadTech Daily: Amazon’s Ad Business Earns $17bn in Q4; UK Orders Access to Apple Users’ Encrypted Accounts

    Publié: 10/02/2025
16. The News Movement’s Dion Bailey on the Daily Mail’s Strategic Overhaul, Australian Publishers vs Google and the EU’s New AI Laws

    Publié: 07/02/2025
17. MadTech Daily: Google Drops DEI Targets; YouTube Tries to Lure TikTok Creators

    Publié: 07/02/2025
18. MadTech Daily: Google Drops Vow Against Using AI for Harm and Prepares for More AI Search Updates; Snap’s Active Advertisers Double

    Publié: 06/02/2025
19. MadTech Daily: Outbrain Completes $900m Teads Acquisition; UK Betting Companies Under Scrutiny for Ad Targeting

    Publié: 05/02/2025
20. MadTech Daily: Elon Musk Adds more Advertisers to X ‘Boycott’ Lawsuit; Streaming Ad Tiers Grow in UK

    Publié: 04/02/2025