Impact Pricing

Un podcast de Mark Stiving, Ph.D.

Catégories:

623 Épisodes

  1. Memecast #63: Gives and Gets

    Publié: 22/06/2022
  2. The B2B Innovator’s Map: Let Customer Champions Do Selling for You with Daniel Elizalde

    Publié: 20/06/2022
  3. Blogcast #59: Data and/or Value

    Publié: 17/06/2022
  4. Memecast #62: Business Case

    Publié: 15/06/2022
  5. Rapid Needs-based Segmentation with a Pricing Twist! with Matt Johnston and Pavel Knorr

    Publié: 13/06/2022
  6. Blogcast #58: Taking the Ambiguity Out of Value

    Publié: 10/06/2022
  7. Memecast #61: Use Behavioral Economics After Value

    Publié: 08/06/2022
  8. What You Need to Know About the Market of Mobile Virtual Network Operators with Magdalena Bay

    Publié: 06/06/2022
  9. Blogcast #57: The Value of Selling Value

    Publié: 03/06/2022
  10. Memecast #60: Value Propositions are General

    Publié: 01/06/2022
  11. Pricing and Value Selling: The Art of Asking Your Clients the Right Questions with Barry Edney

    Publié: 30/05/2022
  12. Blogcast #56: Don’t Forget the Customer

    Publié: 27/05/2022
  13. Memecast #59: Value-based Pricing is Impossible

    Publié: 25/05/2022
  14. Trust as a Pricing Lever: How Customer Trust Affects Pricing with Stéphane Joanis

    Publié: 23/05/2022
  15. Blogcast #55: Best Example for “Costs Don’t Drive Pricing”

    Publié: 20/05/2022
  16. Memecast #58: Value-based Pricing is the Most Profitable Strategy

    Publié: 18/05/2022
  17. Value-Based Pricing in the Subscription Economy: Why It’s Hard to Perfectly Align Value, Usage, and Pricing with Ed Arnold

    Publié: 16/05/2022
  18. Blogcast #54: Shrinkflation, the Hidden Price Increase

    Publié: 13/05/2022
  19. Memecast #57: Selling Value Helps Alot

    Publié: 11/05/2022
  20. Selling Value: The Go-To Book Resource to Help Salespeople Win More Deals at Higher Prices with Orvel Ray Wilson

    Publié: 09/05/2022

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The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.

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