Business of Apps Podcast
Un podcast de Business of Apps - Les lundis
242 Épisodes
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#62: How to grow your app during the pandemic with Grzegorz Garczyński, Director of Global Performance Marketing at Booksy
Publié: 05/04/2021 -
#61: How to balance a growth strategy for the short and long term with Jess Overton, Director of Demand at ironSource
Publié: 29/03/2021 -
#60: The State of Mobile 2021 with Amir Ghodrati, Director, Market Insights at App Annie
Publié: 22/03/2021 -
#59: App localization best practices with Victoria Chang, International Growth Lead at Flowkey
Publié: 15/03/2021 -
#58: Unconventional ASO: custom campaigns with Binh Dang, Senior Organic App Growth Manager at Idealo
Publié: 08/03/2021 -
#57: Higher purpose campaigns to grow your app with Luca Stefanutti, Head of Product Marketing at Runtastic
Publié: 01/03/2021 -
#56: Product led app growth with Tanya Sharma, Product Marketing & Strategy at Babbel
Publié: 22/02/2021 -
#55: App users retention with out-of-the-box thinking with Catherine Bostian, Senior CRM Tech Manager at Delivery Hero
Publié: 15/02/2021 -
#54: App Store vs. Google Play marketing with Christinne Cuyugan, Growth Marketing at Drops
Publié: 08/02/2021 -
#53: ASO & Paid UA duo: best practices with Arthur Kolayan, VP, Sales & Partnerships at Jellyfish
Publié: 01/02/2021 -
#52: Finance for App UA managers with Martin Macmillan, CEO and Founder at Pollen VC
Publié: 25/01/2021 -
#51: How to win Gen Z on mobile with Lexi Sydow, Senior Market Insights Manager at App Annie
Publié: 18/01/2021 -
#50: How to effectively retarget for e-commerce with Thomas Yannopoulos, Director of Sales at REMERGE
Publié: 11/01/2021 -
#49: What app publishers need to know about data today with Lior Barak, Co-Founder at Tale About Data
Publié: 14/12/2020 -
#48: Combatting mobile ad fraud in COVID-19 era with Luke Taylor, COO and Founder at TrafficGuard
Publié: 07/12/2020 -
#47: App growth in 2020: Stitcher with Julie Booth, Growth Marketing Manager at Stitcher
Publié: 30/11/2020 -
#46: Transparency and mobile performance with Jordi de los Pinos, Co-founder and CEO at SMADEX
Publié: 23/11/2020 -
#45: Paid Social Campaigns with Hannah Parvaz, Head of Growth at Curio
Publié: 16/11/2020 -
#44: Dating apps growth in 2020 with Geoff Cook, CEO of The Meet Group
Publié: 09/11/2020 -
#43: App Subscriptions with David Barnard, Developer Advocate at RevenueCat
Publié: 02/11/2020
The Business of Apps podcast brings you actionable insights from the leaders of the global app industry and the world’s fastest growing apps. App marketers, product managers and developers share the latest approaches to building, marketing and monetising mobile apps. Every Monday we have a candid conversation with app industry professionals about specific topic that may cover app marketing, mobile advertising or app development and we also allow people to get to know our guests better.
