#181: Unveiling the Ultimate Barbie Movie Marketing Tactics: Unique Strategies for Viral Success!

Making It in The Toy Industry with The Toy Coach - Un podcast de Azhelle Wade | The Toy Coach - Les mercredis

Are you dreaming about Barbie yet? This week we do a deep dive into the marketing that has continually been going viral since April of this year. We explore how the iconic doll brand also became a digital marketing icon by creating trends and making marketing moves that will go down in toy history. Get ready to dive into the world of Barbie and her groundbreaking marketing team for the highly anticipated live-action film, releasing on July 21st, 2023.Over the past five years, marketing strate...

Visit the podcast's native language site