#8 - Elevating Tourism with AI & Authentic Data | Ryan Malcolm (Tourismo)

Tourism’s data mess is real—but it doesn’t have to be.In this episode, Peter talks with Ryan Malcolm (Director of Business Development, Tourismo) about building a single source of truth for destinations and using AI to lighten the load on small teams. Topics include:Tourismo’s origin story and “rise‑all‑ships” visionUsing AI to auto‑create business listings, tag media, and suggest new contentOvercoming data silos and legacy‑system blockersBalancing first‑party data protection with actionable insightsWhat content AI can’t replicate—and why that matters for 2025Ryan’s one wish for the future of AI in tourismLinks & resourcesJoin the Tourism AI Network community for webinars & peer support: https://tain.circle.so/join?invitation_token=fe0945e29ada9906803fb2a3089c73ee19954c63-901aa2d6-9846-4076-a764-40b3b3760f40Follow the show for weekly conversations with tourism leaders turning AI into real‑world results.Hashtags#TourismAI #TravelTech #Tourismo #Podcast #DataStrategy #AIAdoption