Mark Lefko

Episode 94 Mark Lefko, Author of Global Sustainability 21 Leading CEOs Show How To do Well By Doing Good   Please send feedback to [email protected] or join us on Facebook   We appreciate your support! You can do so on Patreon.   If you have listened for a while to our podcast, you know that we talk a lot about small steps towards a more sustainable life we all can implement. All these individual actions together have the potential to make a big difference. Mark Lefko has a different approach. His goal is to influence big companies to do better. That doesn't mean to make more money - at least not exclusively. Mark is deeply committed to teaching CEOs about the benefit of the Triple Bottom Line. Each action must be good for the people, good for the planet and bring profit. Many see big industry as the enemy. But how would the world look like if the large corporations become leaders in people care and earth care? Pretty good, I say. Here is Mark's answer to the question "What is global sustainability?"  Lefko: "For me, global sustainability means that everyone on our planet not only has the resources they need to survive but also to thrive over the long run. And if we want to do that,  we need to tackle  a  range of  issues that  include extreme  poverty,  inequality, and injustice.  That’s  why global  sustainability is  more than  just an environmental  issue:  it includes other critical aspects such as financial and social sustainability as well." Let's wish Mark lots of success in his mission. in his book, Global Sustainability, Mark interviews 21 CEOs of large companies. See the list below.  CEOs interviewed in the book: Richard Branson, Founder, Virgin Group Paul Polman, CEO, Unilever Ann Sherry, CEO, Carnival Australia Andrew Liveris, CEO, The Dow Chemical Company Cyrus Mistry, Chairman, Tata Group Guilherme Leal, Co-Chairman, Natura Walter Robb, Co-CEO, Whole Foods Market Jon Provisor, CIO, Guidance Production Mike Kaplan, President and CEO, Aspen Ski Company Mike Sangiacomo, CEO, Recology Phil Clothier, CEO, Barrett Values Centre Marc Benioff, CEO, Salesforce.com Dave MacLennan, CEO, Cargill Blake Mycoskie, Founder, TOMS Shoes Francois-Henri Pinault, Chairman and CEO, Kering Seth Goldman, CEO, Honest Tea Feike Sijbesma, CEO, DSM David Griswold, CEO, Sustainable Harvest Coffee Importers Frank Dulcich,Presidentand CEO, Pacific Seafood Company Ryan Devlin, Co-Founder, This Bar Saves Lives Tom Szaky, Founder and CEO, TerraCycle   Information about Mark from his press release: MARK  LEFKO  has  coached  and  mentored  more  than  100  CEOs  and  company  presidents, bringing  with  him  35  years  of  real-world  C-level  business  experience.  A  thought  leader  in  the fields of leadership and sustainability, Lefko serves on several advisory boards and is known for his high-energy, insightful speaking engagements. As the Founder and CEO of Lefko Group, one of  the  nation’s  leading  facilitation  firms,  he  has  led  countless  strategic  planning  retreats,corporate  think  tanks,  roundtables  and  peer  groups. “Global  Sustainability,”  Mark’s  second book, aims to inspire executives to rally around the concept of doing well while doing good.  He lives in Los Angeles, California. Learn more at http://marklefko.com and #DoWellDoingGood   How to connect with us: How to reach us: Website: Sustainable Living Podcast We appreciate your support! You can do so on Patreon. Here is how. Go to the Patreon Homepage. Create an account. You will need a name (can be an avatar), an email address, a password and a credit card. This should only take a few minutes. Then look for us and pledge away. Thank you! iTunes: Please Rate, Review and Subscribe Facebook Page Instagram Twitter YouTube Channel Google+ LinkedIn