119. Pixels 101: What's a Pixel & Do You Even Need One?

Send us a text! (Your number stays private) As an online business owner, you’ve likely heard of pixels, and may even have one set up on your website. But you may have questions like what is a pixel, really? Do you even need one? Aren’t they an invasion of privacy? Let’s talk about it! Pixels are like little data collectors that track visitor behavior and send information to other platforms such as Facebook or Pinterest. You can use them to better understand how your ads and other content are...