Ryan Peters: Mastering Niche Content Creation with Social Media’s Viral "Pasta Guy"

In this episode we chat with Ryan Peters (@ryanpeterspgh) a.k.a "Peter's Pasta", a Pittsburgh-based chef and pasta enthusiast whose viral TikTok and Instagram videos have captivated millions. Ryan shares his inspiring story of transitioning from the demanding restaurant world to becoming a full-time content creator and pasta entrepreneur, all fuelled by a 64-day obsession with perfecting his craft. Discover how he blends creativity with tradition to make pasta fun and approachable and the bol...