#7: Porter Grieve - CEO, Co-Founder Mercury | Athlete-driven media | Reimagining the fan experience in sports | Blockchain technology and Web3’s impact | NIL and sports tech trends

Porter Grieve is building Mercury, a collegiate fan experience platform built on the bedrock of blockchain technology that uses athlete-driven media as its main marketing tool.  Prior to Mercury, Grieve spent several years at the soccer club, AS Roma. Chapters: (00:00) Introduction (03:20) Creating fan experiences and Mercury’s agenda (07:10) Merging the worlds of Web2 and Web3 (09:30) Where is blockchain technology headed? (13:10) Communicating innovative tech to athletic departments (15:00) Building a media company first, paid products second (17:25) The power of owned media and AS Roma’s tricks (22:30) Where is NIL headed over the next 5 years? (25:30) How Porter raised $7.5M in a bad market (28:35) Sports Tech trends over the next year Porter Grieve links: Twitter: https://twitter.com/portergrieve LinkedIn: https://www.linkedin.com/in/porter-g-9a4b8374/ Website: https://teammercury.io/ . Andrew Petcash links: 🏠 Website: https://profluence.com ✉️ Newsletter: https://www.petcashpost.com 🎙 Podcast: https://anchor.fm/andrewpetcash 🐣 Twitter: https://twitter.com/andrewpetcash 📸 Instagram: https://instagram.com/andrewpetcash 💼 LinkedIn: https://www.linkedin.com/in/andrewpetcash/ 🕺 TikTok: https://www.tiktok.com/@andrewpetcash 🎥 YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/ . Thanks for listening!