#106 Surviving a Brain Tumour Whilst Building A Business

This week, I sit down with Bilal Muhammad — a man who redefined what it means to bounce back. At just 26, Bilal was diagnosed with a brain tumour that could have ended everything. But instead of pressing pause, he hit play on a new chapter — founding Zenith, a boutique PR and brand strategy agency that’s already making serious waves. With a decorated background in PR and social media, Bilal’s résumé includes work with global icons like GQ, Google, Universal Music, and DAZN. He’s helped shape campaigns that speak to culture, drive influence, and put brands exactly where they need to be — in front of the right people, in the right way. In this episode, we unpack his journey through illness, recovery, and ambition. From the highs of rubbing shoulders with the industry elite to the lows of hospital beds and self-doubt — Bilal opens up on how he built a brand from scratch while rebuilding himself from the inside out. If you’ve ever needed proof that adversity can sharpen your vision rather than blur it — this is it.