Ep. 66: From 10k to 100k in 12 months — without growth hacks ft. Sydney Graham

This week Francis and Natalia are joined by sewing creator Sydney Graham ( @HiSydGraham ). Sydney has gained over 100k subscribers on YouTube this year and has over 600k followers across platforms.Read the newsletter__RSVP to the Creator Business Summit__Follow SydneyYouTubeTikTokInstagram__Follow FrancisLinkedInTwitter/X__Follow NataliaLinkedInTwitter/X__Timestamps00:00 Introducing Sydney Graham01:01 How to gain 100k subscribers in a year10:46 Early days of the creator economy15:05 The biggest creators in the sewing space17:40 Balancing community and individuality21:17 The best video platforms for creators right now25:19 Why you shouldn't chase trends31:48 Sewing content is growing - here's why33:45 Revenue breakdown36:51 Content creation and sewing similarities41:12 How to build a friendly community online45:53 Choosing the right brand partnerships49:38 Defining your goals as a creator