E183 | The Farmer-Roaster Relationship

Xavier Alexander's perspective on the dynamic between coffee farmer and roaster goes further than typical definitions of "direct trade." Metric's philosophy on coffee sourcing focuses on economic sustainability for both farmer and roaster.Resources and ReferencesMETRIC20% OFF Discount Code: COFFEEPODSend us a one-way text >Follow The Coffee PodcastSocial: Instagram Threads LinkedIn YouTube: @coffeepodcastSubscribe to the The Coffee Podcast BrewsletterSubscribe >