Episode 95: Brand Chronicles: Insights from the A Master of Branding

Joining Jackie is Staeven Frey, a data-driven branding specialist. Listen to him explain how market research and analytics can play a crucial role in decoding consumer behavior, enabling brands to make strategic decisions based on solid evidence. Together, we'll uncover the scientific methods behind crafting a successful brand. From market research and data analysis to understanding consumer psychology and leveraging social media, we'll leave no stone unturned. Whether you're an aspirin...