Veronica Romney on Identity Marketing + Creating Raving Fans

Welcome back to the IGNITE Your Dream Podcast!  I'm joined today by the brilliant + authentic identity-based marketing extraordinaire , Veronica Romney. Veronica is a leadership expert, international speaker, podcast host, and the proud creator and CEO of the Rainmaker Residency™ programs.  Within the Rainmaker Residency™ programs, she guides Visionary CEOs and ambitious Marketing Leaders to master their roles, nurture their teams, prioritize their well-being, and elevate their leadership.   Over the span of 15+ years, Veronica has traversed the ever-evolving marketing landscape, starting as a corporate marketer and then building her own marketing agency from scratch. As a former Speaker and Trainer for Tony Robbins and Dean Graziosi, Chief of Staff at bossbabe, and Director of Marketing Suite Products for a $2B evaluated software company, she had the privilege of witnessing the marketing industry’s evolution firsthand from every angle. Through these experiences, she gained invaluable insights into the unique challenges and opportunities that marketing teams and leaders face in today’s dynamic world. With this depth of understanding and commitment, Veronica is on a mission to empower marketing teams & leaders – inside and out. Veronica and I met recently at Cathy Heller's event in LA and I knew immediately that she was pure magic. Today's conversation is rich with wisdom + insight, so be sure to grab your journal and pen to take notes (if you're able)! We talk about what is actually working in marketing in 2024, intimacy + proximity, what identity-based marketing really means, our own ethical responsibility as change-makers, and more.  I can't wait for you to listen!    Links Mentioned:  Follow Veronica over on Instagram @vromney Learn more about Veronica and her work on her website: veronicaromney.com   Book your Breakthrough Call today Tag me in your big shifts + takeaways: @amberlilyestrom Did you hear something you loved here today?! Leave a Review + Subscribe via iTunes