The Episode With Debra Paul At Your BA Service

Debra Paul talks with Joe Newbert and Adrian Reed about business analysis as a service, co-creating value with the role and how we can find our way through it. In this episode: Adrian and Joe do their pod and topic intro orchestration [00:35] The concept of service, value and what ‘BA service’ is [03:02] Implications of ‘role ambiguity’ and what a BA team can do about it [08:18] A brief outline of the BA Service Framework [14:30] Some advice for people selling business analysis inside their organisations [18:37] The $64,000 thousand dollar question: how is the BA role changing? [13:39] Post-buzzer close out with Debbie [24:04] The Show Notes: Meet Dr Debra Paul Get your hands on 'Delivering Business Analysis: the BA Service Handbook' The seminal book (and Joe's bread and butter): Business Analysis (4th Edition) Other recommended resources: Adrian Reed's Blog, The Samauri Business Analyst and (Debbie's guilty secret) Google Scholar