What makes someone vote against their political party? | Sarah Longwell
TED Talks Daily (SD video) - Un podcast de TED
Our brains are hardwired to crave community and belonging — a tribal instinct that drives politics in the United States, says political strategist Sarah Longwell. She shares what she learned trying to convince people to vote against their political party in a recent election and shows why telling a better story about democracy is key to bridging the ideological divide.