Kelsey Moreira, Founder & CEO of Doughp | Pivoting From B&M to eComm & Surviving Shark Tank

➡️ Like The Show? Leave A Rating: https://ratethispodcast.com/successstory ➡️ About The Guest Kelsey Moreira (@kelsey_moreira) is a passionate entrepreneur who, after getting sober in 2015, ditched her decade-long tech career with Intel and followed her sweet tooth to open her own cookie dough company: Doughp. With her infectious enthusiasm & business savvy behind her, Doughp experienced monumental growth in their first 4 years with revenue increasing on average 295% YoY. In 2019, she appeared on ABC’s Shark Tank and named a Forbes 30 Under 30. Kelsey is using her platform to reduce social stigmas around addiction recovery and mental health through her #Doughp4Hope initiative. ➡️ Talking Points 13:47 - Leaving Intel and starting off as an entrepreneur. 15:03 - How to start a d2c brand. 17:49 - Substance abuse and entrepreneurship. 24:20 - Becoming an authentic, mission driven company. 30:47 - Pitching your product on Shark Tank. 39:19 - Scaling a brand successfully. 41:35 - Navigating startup struggles. ➡️ Show Links https://twitter.com/kelsey_moreira https://www.instagram.com/kels.moreira ➡️ Podcast Sponsors 1. Long Shot Leadership—The Hottest New Interview Show https://longshotleaders.com/ 2. Feedback Loop —Fast, Efficient Targeted Customer Feedback https://go.feedbackloop.com/success — 3 Full Tests 3. Hubspot Podcast Network https://hubspot.com/podcastnetwork Learn more about your ad choices. Visit podcastchoices.com/adchoices Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy