Rebooting Go-to-Market Planning and Execution with Mark Stouse
ABM Done Right - A Personal ABM Podcast - Un podcast de Kristina Jaramillo and Eric Gruber
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Send us a Text Message.Mark Stouse (technology CMO turned software CEO of Proof Analytics) recently joined Eric Gruber (CEO of Personal ABM) to discuss how sales, marketing, and account management teams need to reboot their go-to-market (GTM) programs, including who owns it.Listen to this podcast to learn:1. Who needs to show up in the "battle" for revenue growth and how we need a one-team culture with the CEO at the helm. See how you need top-to-bottom and left-to-right alignment to achieve ...
