Johann Wrede of Emburse: The Power of Experience
Speaking to Influence - Un podcast de Dr. Laura Sicola - Les mardis
Catégories:
Joining Laura on this week’s episode of ‘Speaking to Influence’ is Johann Wrede, Chief Experience Officer at Emburse. Johann shares how he manages group dynamics among key stakeholders to keep them from hijacking meetings with their own agendas so that his plan stays intact.
In this episode you will learn:
24 Hour Challenge:
Go to every person you run into in your business and ask them how the work they do impacts the customer experience.
About Johann:
As the first-ever Chief Experience Officer at Emburse, Johann is responsible for leading a cross-functional marketing and customer success organization, with the goal of delivering a world-class customer experience from first awareness through subscription renewal.
Over the course of the last 25 years, Johann has written, implemented, sold and marketed a variety of customer database, CRM and customer experience (CX) products. An evangelist for customer experience, he has spoken to keynote and media audiences in 18 different countries.
Prior to Emburse, Johann served as Chief Marketing Officer at Xactly Corporation. Before joining Xactly, he held several executive leadership positions within SAP Global Marketing, including the first-ever Creative Director for SAP.
You can connect with Johann in the following ways:
You can connect with Dr. Laura Sicola in the following ways:
See omnystudio.com/listener for privacy information.
See omnystudio.com/listener for privacy information.