Ep 467: Strategies for Building an E-commerce Brand That Endures With Ben Leonard

Send us a textThe e-commerce industry presents a myriad of challenges that are both unavoidable and often unforeseeable. Nevertheless, brands that have firmly established sustainable principles are better equipped to steer through these difficult times with greater ease and resounding success.In this episode, Jordan West interviews Ben Leonard, author of a book on building successful physical product e-commerce brands. They discuss the principles, strategies, and tactics that have stood the t...