Ep 460: Maximizing Customer Value and Revenue for DTC Brands Through Subscriptions With Ben Fisher, Rodeo

Send us a textBrand owners are also consumers. As consumers, we understand that subscriptions can be annoying, but as brands, we may want consumers to commit to subscriptions to get that subscription revenue. The best strategies are to find the right balance and give our best to provide the utmost value to our consumers.In this episode, Jordan West interviews Ben Fisher, the CEO of Rodeo. They talk about all things subscriptions. They share insights on a whole new way to reimagine subscriptio...