#18 Dr Thomas Oosthuizen - A marketing Master - Good Marketing = DI-FFE-REN-TIA-TION
People, Not Numbers - Un podcast de Joe Sejean

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My guest today is controversial, and this is what I loved most about Dr Thomas Oosthuizen when we recorded our conversation. If you are into marketing and believe, like Thomas, that 99.9% companies do NOT offer a seamless experience, you will be hooked by what he has to say: đđđ đââïž Consistent mediocrity is better than inconsistent brilliance đŻ The marketing recipe is simple: put you customer are the center of ANY board conversation and ask âwhat would she/he/they say?â đ Marketing is NOT about the problem you solve or the service you render: it is about âWhat makes you different from your competitors?â đ€Č Most chat boxes are totally useless: humans need humans, people need people đ€žââïž Donât worry, if you donât do anything, you wonât make any mistake⊠The sharpness of Thomas and his sense of humor seduced me from start to finish đ. This conversation is a journey, a journey full of depth, joy, and fundamental concepts to have in mind if you want your marketing to be meaningful and successful đ. ENJOY TO THE MAX đ€©đ€©đ€©!!!