Targeting Verticals with IT and Printer Services | Zoee Arrington from DocuSystems

In this episode, Ernesto interviews Zoee Arrington, Marketing Manager at DocuSystems, a company specializing in copiers, printers, managed IT, and cybersecurity.  Zoee shares how DocuSystems provides reliable service to industries such as law firms, doctors’ offices, and travel agencies. She highlights the role of SEO and LinkedIn in their client acquisition strategy and explains how their website supports both lead generation and client service requests. Zoee also dives into her marketing journey, offering insights on vertical marketing, email campaigns, and the importance of creating a positive work environment.  Tune in to learn how DocuSystems excels in serving clients with dependable and efficient business solutions.