Scaling Growth for Mid-Sized Companies | Angela Hill from Chief Outsiders

In this episode of Pathmonk Presents, we're joined by Angela Hill, CMO at Chief Outsiders. Angela shares insights on how fractional CMOs and CSOs help growing companies scale effectively.  She discusses Chief Outsiders' approach to solving key challenges in marketing and sales, including plateauing effectiveness, rapid scaling, brand transformation, and M&A preparation. Angela also offers valuable tips on website lead generation, emphasizing the importance of understanding customer archetypes and competition.  She shares her personal strategies for staying updated with marketing trends and her innovative use of AI tools for website analysis.