Navigating Cultural Diversity in Marketing | Albert Thompson from Walton Isaacson

Albert Thompson, Managing Director of Digital Innovation at Walton Isaacson, shares insights on the agency's culture-first approach to marketing.  With a diverse team representing over 50 ethnic groups, Walton Isaacson specializes in helping brands connect authentically with diverse audiences. Thompson discusses the importance of understanding consumer voices and building industry relationships. He emphasizes the value of thought leadership and networking in client acquisition, as well as the need to adapt to evolving digital marketing landscapes.