Mastering Data Analytics for Business Success | Christina O'Reilly from Pythian

In the latest episode Christina O'Reilly, Senior Vice President of Marketing at Pythian, shares insights on leveraging data analytics for business growth.  Pythian, a global data analytics services provider, helps organizations navigate complex data landscapes, from legacy systems to AI integration. Christina discusses Pythian's approach to solving data challenges across industries, their client acquisition strategies, and the crucial role of website optimization in marketing.  She also offers valuable advice on staying current with marketing trends and effective leadership in the fast-paced tech world.