Crafting Unique Digital Products | Cláudia Pereira from Pixel Matters

In this episode, we welcome Cláudia Pereira, Marketing Manager at Pixel Matters, a design-driven software development agency.  Cláudia shares insights on creating top-quality digital products while building strong client relationships. She discusses Pixel Matters' focus on mid-market and enterprise clients, particularly in the healthcare industry. Cláudia delves into effective lead generation strategies, the importance of website optimization, and her role in aligning marketing efforts with business goals.  Listeners will gain valuable tips on staying updated with marketing trends, leadership development, and the significance of community engagement in the B2B marketing landscape.