#2179 Brutally honest Gen Z insights

Today’s guest landed clients like Ebay, NFL and Pepsico all within a year of launching. He basically replaced the old school focus group model and turned into something more relevant and more scalable. I want to find out how he did it. Jay Richards is the founder of Imagen Insights, a marketing agency based in London. Jay Richards is the founder of Imagen Insights, a marketing agency based in London. Sponsored byGusto – Gusto’s people platform helps businesses like yours onboard, pay, insure, and support your hardworking team. Payroll, benefits, and more. Their customizable onboarding checklists were built to keep you organized. Gusto offers employee benefits made to fit your budget. If you’re not sure where to start, Gusto’s licensed advisors can help you choose the right health benefits for your team. Lemon.io – Why squander time and money on developers who aren’t perfect for your startup? Let Lemon match you with engineers that can transform your vision into reality — diabolically fast. Go to Lemon.io/mixergy for a 15% discount on your first 4 weeks with one of their devs. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint