#2170 A conversation with Deron Triff of WaitWhat and TED

I want to understand about the business of content creation so invited Deron Triff. Deron  is co-producer of the Masters of Scale podcast. And prior to that, he was on the executive team at TED. He is THE person to talk on this subject. Today Deron is co-founder WaitWhat, a New York based media invention company that creates and owns premium content. I’ll ask him about that too. Deron Triff is the co-founder WaitWhat, a New York based media invention company that creates and owns premium content. Sponsored byGusto – Gusto’s people platform helps businesses like yours onboard, pay, insure, and support your hardworking team. Payroll, benefits, and more. Their customizable onboarding checklists were built to keep you organized. Gusto offers employee benefits made to fit your budget. If you’re not sure where to start, Gusto’s licensed advisors can help you choose the right health benefits for your team. SEMrush – If you’re doing content marketing of any kind, you need to know about SEMrush. Explore 40+ SEMrush tools and reports to find the best solution to your challenges. Find and fix SEO issues, track your daily ranks for any keyword, manage your editorial planning, discover the top content in your niche, and so much more. Mixergy listeners get to try their GURU level for two weeks, no credit card required. Just go to Mixergy.com/SEMrush to start getting insights for your content marketing. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint