The mastermind that does $35M a year with 5 employees, What correlates with positive or negative search rankings?, Political agendas now affect a company’s marketing plan, and more
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In episode #2698, we explore the concept of masterminds and their potential for success. We begin by examining insights into Sam Ovens, whose highly successful mastermind generated $35 million annually with just five employees. We delve into Ovens' unique approach to his mastermind, which included intimate in-person sessions and virtual events. The discussion then transitions to a tweet by Ross Hudgens, which examines the correlation between specific website features and their impact on search rankings, whether positive or negative. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) Today’s topic: The mastermind that does $35M a year with 5 employees, What correlates with positive or negative search rankings?, Political agendas now affect a company’s marketing plan, and more (01:15) Eric explains the unique format of Sam Ovens' mastermind, where participants discuss their problems and share expertise. (03:14) Eric mentions another mastermind that charges $85,000 for a year and a half, targeting a specific industry. (6:45) Neil Patel brings up a tweet by Ross Hudgens about website features that correlate with positive or negative search rankings. (07:25) Eric shares the positive website features that correlate with increased traffic, including first person pronouns and cookie consent. (09:05) Eric reveals the four most negative website features that correlate with decreased traffic, including fixed ads and stock images. (10:18) Pronouns likely do not affect website rankings. (11:01) Political issues are impacting marketing decisions. (15:27) Organizations are making drastic changes based on personal beliefs. (17:02) Gemini's prompt for diverse images sparked controversy. (18:13) That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more! Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu See omnystudio.com/listener for privacy information.