Chapter 12: The Press Conference

TechSpania organizes a press conference, and shocks everybody when they state who was to blame for the recent cyberattack.In this chapter we focus on some fundamental concepts related to public speaking. How do you prepare yourself to make a speech in front of a HOSTILE AUDIENCE? What rhetorical techniques can you use to be more persuasive? What is the RULE OF THREE? And why is conscious REPETITION so effective?We also highlight a couple of colourful common expressions. What do you do when th...