16 Ways to Make Money off Your Online Audience

In today's episode, I cover 10 social media strategies like lead magnets, flash sales, and using DMs for high-ticket offers. We also talk about turning story highlights into sales funnels, teasing products, running giveaways, and using Instagram Lives. Influencer collaborations are another great way to boost reach.For email, I share six strategies: the 9-word email to revive cold leads, re-engagement series, weekly flash sales, value-driven tips, storytelling sequences, and abandoned cart emails to recover lost sales. These tactics will help drive results! FIND FULL BREAKDOWN BELOW.EPISODE BREAKDOWN:1. Lead Magnet with Opt-InStrategy: Offer a free resource (guide, cheat sheet, mini-course) in exchange for an email address.Execution: Use a call-to-action in your posts or stories to drive traffic to a landing page. Capture their email and funnel them into a sales sequence.2. Flash Sale with Time-Sensitive OffersStrategy: Create urgency with limited-time discounts or offers.Execution: Post countdown timers in stories, push exclusive deals, and use captions like "24 Hours Only" to trigger immediate action.3. High-Ticket Consultations via DMsStrategy: Engage with your followers by inviting them to a free consultation or audit.Execution: Use posts or reels to invite your audience to DM you for personalized consultations. You can then upsell into your high-ticket offers during the conversation.4. Story Highlights as Mini Sales FunnelsStrategy: Create story highlights that function as evergreen sales funnels.Execution: Showcase customer testimonials, product demonstrations, and CTAs. Always end with a link to buy or a swipe-up (if available).5. Product Teasers with 'DM for Details'Strategy: Build curiosity by posting about new products or services but require users to DM you for more information.Execution: Post sneak peeks and create a sense of exclusivity. This pulls your audience into a more intimate sales conversation where you can close them 1-on-1.6. Giveaway for Product ExposureStrategy: Host a giveaway that requires participants to tag friends and follow your account.Execution: Use the influx of new followers to showcase your products/services and follow up with those new leads through targeted content or DMs.7. Instagram Lives with Live OffersStrategy: Go live to engage directly with your audience and offer exclusive deals only available during the live session.Execution: Push urgency by providing a promo code valid only during the live. Engage viewers with Q&A, showcase products, and direct them to a purchase link.8. Testimonial and Case Study PostsStrategy: Social proof in the form of case studies and testimonials drives conversions.Execution: Use carousel posts or reels to share before-and-after stories, customer success testimonials, or client results. Include a strong CTA like "Want results like these? DM me."9. Exclusive Membership or VIP OffersStrategy: Create a VIP membership or exclusive access product for your audience.Execution: Use posts and stories to promote this exclusive group, whether it's