S05.EP08 - How to Use Strategic Narrative for Brand Growth with Andy Raskin
JUST Branding - Un podcast de JUST Branding - by Jacob Cass & Matt Davies
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In this episode Matt and Jacob sit down with the master of 'Strategic Narrative' Andy Raskin. Andy walks through how to create a narrative which positions your brand as the front runners in a movement and how this cuts through noise and galvanises companies around a powerful purpose. If you want help punching up your brand positioning, this episode is not to be missed.