Q&A: How Do I Know If My Signature Service Is Specific Enough?

One of the biggest struggles my clients have is getting their head around what their offer should be. Once you’ve selected your signature service, how do you know if it’s specific enough? And, how do you sell it consistently? In this episode, I’m not only going to walk you through the three levels of specificity that you need but I’m going to tell you a few things that you NEED to hear right now. I’m in full-passion mode, so tune in, buckle up and get ready... Key Highlights o...