Using social media to build engagement throughout the research process - interview with Jane Mills and Jasmine Black

This week Mark interviews Jane Mills and Jasmine Black from CCRI at University of Gloucestershire about how they are using social media to generate research impact. They discuss how to build stories and engagement throughout the research process (including before findings are available), how to break into stakeholder networks on Twitter and how to use case studies to evaluate, communicate and build impact online. Read their paper: Mills, J, Reed, M, Skaalsveen, K and Ingram, J The use of Twitter for sustainable soil management knowledge exchange.