DP 112: Adapting Your Message to Your Audience
Driving Participation Podcast: What Is Working in Marketing & Fundraising | Nonprofits | Schools | Associations - Un podcast de Beth Brodovsky
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How can organizations and nonprofits align their information to meet the needs of donors, volunteers and supporters? Understanding your audience is a fundamental key to success, whether you're seeking to attract, inspire, engage or motivate supporters to take an action. Successful messages anticipate and meet the audience's needs. This week, Greg Koch, Director of Education and Volunteer Services at Zoo Miami joined Beth, to discuss tailoring your organization's messages for success.
