DP 041: Looking at Marketing Through a Donor Lens with John Lepp
Driving Participation Podcast: What Is Working in Marketing & Fundraising | Nonprofits | Schools | Associations - Un podcast de Beth Brodovsky
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John Lepp's priority is to champion donors at every single turn. At Agents of Good, John focuses on the pure fundamentals of direct response and gratitude towards donor action. This week Beth gets to confer with a fellow designer on the role of marketing and the impact of design in donor communications.