DP 036: Cause Marketing is Like Giving on Steroids with Joe Waters

Driving Participation Podcast: What Is Working in Marketing & Fundraising | Nonprofits | Schools | Associations - Un podcast de Beth Brodovsky

Today Beth connects with Boston-based blogger and founder of Selfishgiving.com Joe Waters. Learn how struggling KMart can raise 22 million for St. Jude's Hospital in just months as Joe shares the most important factor of any register program. In fact, Joe is on a mission to help small and midsize nonprofits connect with small and midsize companies to form rewarding partnerships. Listen in to learn how other organizations found their perfect match and you can, too.

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