Benefits of Publishing a Book - Mike Rohde (Founder @ Sketchnote Army)

My guest today is Mike Rohde who is founder of Sketchote Army In this episode, we discuss the following: - Benefits of drawing as a kid - Origin story of Sketchnote Handbook - How Mike Rohde got the deal to do illustration for @Jason Fried Rework book - How to get a book deal - How to gorilla market your book - Trade publication books vs tech press publication books - How much money can you make from publishing a book - Publishing a book is like having an expensive business card - Sending free sample books to promote the book - Getting new business deals by sending free copies of your published book - How to get in touch with Mike Rohde For show notes, guest bio, and more, please visit: www.designmba.show