#76 How to build a modern employer brand day-to-day (What tasks I do day-to-day)

Are you feeling unsure of what building a modern employer brand looks like day-to-day? ❓ What tasks it might include? ❓ What skills do you need for it? ❓ How much time it might take? ❓ What tools you might need? In this episode of the Building a Modern Employer Brand -podcast I share how I build a modern employer brand day-to-day. How I work to plan my content, how I prepare my content and posts in advance, how I use analytics to learn what works and what doesn't and so on. We use the Magnetic Employer Branding Method© not just to build our own employer brand, but for growing and strengthening our agency brand in Finland. When I started planning for our international expansion online about 1,5 years ago, I became strategic in building my personal brand as a Modern Employer Branding Guide and now my plan includes also branding Talent Marketing School. I literally apply the Magnetic Employer Branding Method© for all of this work on a daily basis. Everything you see me doing online, not just here on this podcast, but on social media as well. It is all strategic branding using content and social media to grow awareness then build and nurture emotional connections between individuals and the brand. Listen to the episode to get into the nitty-gritty of what it looks like in practice. ⏱ 45:53 min 🔗 https://bit.ly/3fAC58x (to theme article on our blog) 📩 Subscribe to the Weekly Podcast Email and stop missing out on my free, exclusive expertise tip or advice each week on the topic of the episode: https://bit.ly/33XoaCM 💟 If you are on Instagram, follow my @talentmarketingpro -profile because you don’t want to miss out on my free talent marketing tips and opportunities to expand your talent marketing acumen all for free! 👩🏻‍💻 Become a student and get access to Talent Marketing School here: https://bit.ly/337hsd3