#184 Growing into an Employer Branding Professional of the Year with Guest Nora Nykänen - part 2

This part 2 episode of the Building a Modern Employer Brand podcast concludes my conversation with my employee and colleague, Nora Nykänen, on her growth journey to an award-winning employer branding professional. We talk about the three tips she shares as advice to someone wanting to build an employer branding career like hers. In this episode, Nora and I discuss her three must-know tips for anyone looking to build a stellar career in employer branding. Think of it like getting a masterclass from Yoda but with less green and more sass! 🔑 Key Highlights: 360 view of the company, its people and the talent market: You must understand your “product” and your competition, know your key selling points and what benefit employer branding can create for the business. Thirst for knowledge: Being curious enough to stay ahead of the curve in an ever-evolving field. Nora on how she maintains her employer branding knowledge on top of the game. Intrigued? Trust us; you’ll want to grab your headphones, settle in, and soak up these invaluable insights.   Are we connected yet on socials? Connect with me: LinkedIn: https://www.linkedin.com/in/susannarantanen/ Instagram: https://www.instagram.com/rantanensusanna/ TikTok: https://www.tiktok.com/@rantanensusanna YouTube: https://www.youtube.com/@rantanensusanna   Connect with Nora: LinkedIn: https://www.linkedin.com/in/nora-nykänen-740687b8/ Instagram: https://www.instagram.com/noranykanen/