How Amazon has ruthlessly removed friction to encourage customers to come back for more

Behavioral Science For Brands: Leveraging behavioral science in brand marketing. - Un podcast de Consumer Behavior Lab - Les jeudis

Catégories:

Amazon has revolutionized e-commerce, and this episode dives into the behavioral science behind their success. From one-click purchasing to Amazon Prime - discover how these features rooted in behavioral science keep customers coming back for more.

Visit the podcast's native language site