Episode 280: Book Launching Fun with Jess

By popular request, it’s the 2021 The Addiction Inoculation Launch Story! Jess fills us in on the weirdness and craziness that was a mid-pandemic non-fiction book release. Her advice includes: don’t try to do too much, target your energy—and ask for help making choices when you don’t know what to do when. We talk balancing an outside and an inside publicist, working with local booksellers for signed copies and larger orders, the challenges of a world with far fewer speaking opportunities and just generally what went right and what could go better next time.Links from the podNicole DeweyMedia Mail via PaypalJess in People Magazine#AmReadingJess:The Guncle by Steven RowleyOn Writing: A Memoir of the Craft by Stephen KingHorns by Joe HillSarina:Rosaline Palmer Takes the Cake by Alexis HallKJ Recommends:Battle Royal by Lucy ParkerWe are so grateful to our sponsor, Author Accelerator, and the writing community they’ve built! If you’ve considered becoming a book coach as a side gig or possible fresh new career, I—as in KJ—can’t recommend their coaching course highly enough. I’m doing it now, and even people who already have coaching businesses have joined in to build skills and connections. Plus it’s super fun. Head to bookcoaches.com for more details, or visit authoraccelerator.com to for their free book coach matching service. This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit amwriting.substack.com/subscribe