Episode 102: Book Report: Never Split the Difference by Chris Voss, Part 1
AEC Marketeer - Un podcast de Keelin Cox
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I'm trying something new this year and doing book reports on professional development books I really like. In this episode I'm going through Never Split the Difference by Chris Voss and applying the tactics he discusses to AEC Marketing! In this episode I cover the two building blocks for building relationships and improving communication - mirroring and labeling.