#8 | Jon Rooney, Oracle
Adventures in Messaging - Un podcast de Emma Stratton
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Think of messaging as draft and hypothesis. Something to stress test and poke holes in. Something to iterate and add rigor to.Not something to just fall in love with inside the building. “It's a discipline. It’s not ad hoc. It's not a fire drill. And so if you build it like a machine, you will get the benefits of it.”Jon Rooney is a veteran product marketer in enterprise software (Microsoft, Splunk, New Relic) and the newly minted GVP, Industry Marketing, at Oracle.In this episode, Jon s...